Angelenos have embraced the street food culture because they are always on the go. Ever since the food truck scene exploded in Los Angeles several years ago, there has been no shortage of mobile restaurants that provide breakfast, lunch, snacks, and dinner for the hungry street foodie. While the quality of the food is the main attraction, well-designed truck wraps are the first thing that draws the attention of potential diners.
If you are a budding restaurateur but are not yet ready to open your first branch, maintaining a food truck will help you gain the necessary experience needed to succeed in the restaurant industry. After making a business plan and getting a permit to operate, it?s time to buy or rent a truck. The interior and exterior of your food truck need to be carefully designed if you want your street food venture to succeed.
Setting up the Interior of Your Food Truck
You will have an idea on how to design your kitchen after you have decided on what type of cuisine you will be serving. Make a complete list of onboard food preparation, refrigeration, and storage equipment that you will need. All of your equipment must satisfy commercial health and fire code requirements. The regulations will determine the location of the electrical outlets, sinks, vents, and other features. An ergonomically designed kitchen enhances functionality, labor efficiency, and safety, allowing your crew to finish their tasks swiftly and avoid injuries.
Truck Wraps for Mobile Restaurants
Serving delicious food is the surefire way to get exposure for your food truck but you have to make your mobile restaurant look appetizing as well to attract the attention of diners. Truck wraps will transform your restaurant on wheels into an instant billboard. Depending on your route, your truck will be seen by and potentially serve food to thousands of people a day.
Truck wraps for mobile restaurants should give diners an idea of what type of food is being offered. Try including images of your best menu items in the design. Make sure that your food truck wraps can be seen by people who are blocks away, and from a bird?s eye view to attract the attention of those who are in office buildings. However, resist the urge of putting in too much text because your advertisement needs to be legible. Your potential customers just need to see the type of food you?re offering, your name and logo, your catering promotion, your website, your Twitter handle and follow us call to action, your address, and your phone number.
Want to be part of the Los Angeles street food scene? Contact Arete Digital Imaging to get a free consultation and a no obligation quote for your food truck wraps.
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